Hey, creators! Here’s what’s making headlines this month in social media. We've got you covered if you're looking to make better social media ads or plan your social media strategy for 2021.
Google tests automated video creation
Image source: Google
Google is testing a new process which would enable businesses to create video assets from static website content, making it easier for brands to move into video content.
Facebook offers ad copy tips to boost performance
If you’re advertising on Facebook, check out their new ad copy tips to help boost your ad performance on the platform.
TikTok partners with Shopify in new social commerce efforts
Image source: Shopify
Shopify has a new channel on TikTok as part of a new partnership to create new commerce features. The collaboration with TikTok aims to broaden the reach of Shopify's over 1 million merchants.
LinkedIn publishes guides to help marketers
Image source: Social Media Today/Dan Santoro/Matt Navarra
Just in time for the holidays, LinkedIn has published three guides for marketers to get the most out of the platform.
Facebook tests adding motion to images in Feed
Photo posts on Facebook may soon have motion, pending tests by Facebook. Effects include zoom and focus, as well as presentation styles for multi-photo posts.
TikTok launches ‘Learn’ feed
In addition to the current “Following” and “For You” feeds on TikTok, a newfeed called “Learn” is being tested. Educational content, including informative videos about cooking, science and art have been featured.
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