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The biggest stories in social media for creators [September]

/ Kristen Sato

Too busy running a business (or literally doing anything else) to scour the internet for relevant social media news? We've got you covered. 

Here are the most important social media updates for creators and businesses in September.

Facebook creates new guide for video creators

The 14-page guide offers best practices on how to maximize your video content and drive engagement on Facebook. Tips for going Live, increasing your video production and building community are some of the topics the guide offers. 

Learn 5 ways to boost video engagement on social media and get the free guide: How to create videos that convert.

LinkedIn launches stories & video chat

 

LinkedIn Stories, Source: LinkedIn

 

LinkedIn just announced the launch of Stories, and will start rolling out the feature on mobile in the US and Canada. Plus: users will be able to launch video meetings within LinkedIn messages, thanks to integrations with Zoom, Microsoft Teams, and BlueJeans by Verizon.

Pinterest tests Stories Pins 

Speaking of Stories, Pinterest is also attempting to take a stab at the feature with Stories Pins. It’s currently in beta.

Instagram updates Reels to keep up with TikTok

After early criticism of Reels, Instagram’s version of TikTok, the company has made adjustments. TikTok videos are typically around 15 seconds long, but a user can share a video up to 1 minute in length. Now, Instagram is extending the allowed video length from 15 seconds to 30 seconds. Instagram has also extended the timer up to 10 seconds, allowing users to trim and delete clips to make editing easier. Don't forget you can also upload your own content, including videos edited in tools like WeVideo.

Find out the best time to post on social media 

 

Source: Social Media Today

 

Did you know the best time to post on social media varies by platform? Check out this infographic from Social Media Today and learn when your business should post on Facebook, Instagram, LinkedIn, Twitter, and YouTube, respectively.

Facebook launches Facebook Business Suite

Facebook has introduced a new app to manage business accounts across Facebook, Instagram and Messenger. The app spans desktop and mobile and gives business accounts the ease of managing posts, messaging, insights and ads from one place.

Will you be using any of these new features to market your business? Have questions about the latest news?

Let us know in the comments! Don’t forget to subscribe to get these updates delivered to your inbox.