Every marketer has been under a time crunch to create content and has had to do so under dire circumstances. Copy and graphics may not take too long, but creating a video from scratch is a lot harder than some may think. To save yourself and your team time, start your creative process by using a video template.
Video templates are simple, easy to customize and save time. They’re also a great way to relieve stress when trying to create videos. With WeVideo's online video editor, you get FREE video templates that can help you create everything from YouTube intros and outros to video advertising and product demos.
Here’s what we’ll be covering in this blog:
- What is a video template?
- Benefits of using video templates
- How to create a video using a template
- Examples of video templates
What is a video template?
Video templates are exactly what they sound like. It is a sample video for creators to use as a framework for their work that they can customize however they wish to make it their own.
Each video template from WeVideo comes with all the necessary touches and tools you need to create your own video like music, sound effects and text. Video templates take the guesswork and difficulty out of video editing so you can simply select, edit and share your video in minutes.
Benefits of using video templates
Not all businesses have massive budgets that they can allocate to hiring outside production agencies to create video ad campaigns. Small businesses, nonprofits and solopreneurs are just a few examples of creators who work under budget limitations. For them, and others like them, creating with video templates is the way to go.
WeVideo has created a library of easy-to-use video templates that come complete with their own music, sound effects, motion and text. They’ve been curated into categories like Real Estate, YouTube, Business Promos, Social Media and many others to make it easier to find the one you need.
With a Professional or Business plan, you get access to premier video templates as well as WeVideo’s royalty-free media library. With over a million stock video, images and audio files, our video editor makes it incredibly easy to plug in any piece of content into a template to create your own video.
How to create a video using a template
Step 1: Create your account
Sign up for a free or paid WeVideo account using your email, Facebook or Google account to start editing.
Step 2: Browse WeVideo’s video template library
Click on Templates, browse through the categories and select the video template you would like to use.
Step 3: Personalize the text
To edit your text, click on a text track from the timeline and change the text to whatever you want it to.
Step 4: Add your brand logo
To do this, you’ll need to add another track. Select “Watermark” and your logo will appear. This is only available on Professional and Business plans so be sure to add your logo to your brand management tools.
Step 5: Publish and share
Finally, click Finish to export and publish your video. Select the definition and publish. From there, you can select the destination for the finished product as well.
Examples of video templates
Perfect for influencers reviewing a product or businesses introducing something new, the unboxing template is a great way to quickly put together your own video to showcase a product or feature.
Run til you’re done
Are you a personal trainer? Want to engage new clients and grow your fitness empire? This video ad template is a great way to reach those prospects and expand your brand.
Use this video ad template to spread the word about your baked goods and drum up some sweet business promos. Treat customers to a great video ad and yourself to some new business.
Ready to start creating your own video marketing campaigns? Sign up for your very own WeVideo Business or Professional subscription today to get business templates, branding elements and more!