Pride Month is about coming together to celebrate how far the fight for equality has come and commitment to the work that still needs to be done.
As a business and brand, you may wonder how you can show your support for the LGBTQ+ community and celebrate Pride Month. Luckily, you have the whole month of June to seize the opportunity to be an ally to the community.
Here are three ideas to show your support as an ally and celebrate all Pride Month long.
Show Pride in your logos
Image courtesy of Fortune
Your logo is your brand. Changing that up to support the LGBTQ+ community is a strong symbol to show that you are truly an ally. It may be the simplest thing to create but can have the biggest impact on your brand during Pride Month. Take any of the logos above, for example, some of the biggest and most well-known brands in the world simply switch out their colorway to the notable rainbow of the LGBTQ+ community.
Celebrate Pride with video
June is a month full of celebrations. With Father’s Day and graduations, there are plenty of events to drive sales with special deals and promos. For Pride, it’s worth taking a different approach. Use video to show your support for the cause and that you’re an ally to the community. With a WeVideo Professional and Business plan, you have access to premier video templates that includes Pride templates like the one below.
Message your support
A simple message can be meaningful and powerful. There’s no flash to it but words are always a strong tool when showing that you support a movement. Draft a meaningful statement and share it across all your social media channels.
Pride Month is about coming together to celebrate how far the fight for equality has come, and commitment to the work that still needs to be done. Here are a few ways to easily create video to support and celebrate #Pride2021 😃 🎬 https://t.co/igtyrRl4AU pic.twitter.com/877ye1BuIF— WeVideo for Schools (@WeVideoEdu) June 1, 2021