Reach your business goals with square video

Shape Matters: Create, publish and share square video with all WeVideo individual & business subscription plans

Rebecca Young for Life, for Work, Media, News & Features, Nonprofit, Real Estate

Video dominates our social feeds these days. Facebook users alone watch 100 million hours of video per day. But while we love video, both for personal sharing and business engagement, not all video is created equal. Quality and content (and of course, cute cats) matter, but did you know that the shape of your videos matters, too? Facebook recommends square …

4 Tips For Using Video In Your Business Presentation

David Humphreys for Work, Media, Nonprofit

It used to be the case that if you wanted to play a video during a business meeting, you’d have to subject yourself to a lengthy, bizarre, and in most cases, futile process. First, you’d have to call up your company’s AV technician and book a TV and VCR. If no TVs were available that day, you’d be completely out …

10 Ways to Use Video to Market Your Product or Service

10 Ways to Use Video to Market Your Product or Service

Lauren Colman for Work, Media, Nonprofit, Real Estate

The internet is booming with video content and industry experts are saying that businesses who aren’t adding video to their marketing strategy are missing out. After reading more about the benefits of video marketing for business you’re ready to start creating videos. Learn more about 10 ways to incorporate video into your overall marketing strategy and watch some examples to …

Using Text in Video or Film

Using Text in Your Video

Lauren Colman for Life, for Schools, for Work, Higher Education, Media, Nonprofit, Real Estate, Schools (K-12)

Movies and videos are often remembered for the images, storylines, and musical accompaniment. You may not realize, though, that text can help tell the story just as much as the images. What would a newscast be without the name of the person being interviewed at the bottom of the screen? Can you imagine the latest action film without the opening title …

Ken Burns Effect Video Editing

Being Ken Burns: Using Static Photos in Your Videos

Lauren Colman for Life, for Schools, for Work, Higher Education, Media, Nonprofit, Real Estate, Schools (K-12)

Adding a still image among video clips can stop the flow of your story, jolt the viewer and give your video a slideshow feel. One way to introduce movement is to apply the Ken Burns Effect, an effect that simulates the movement of a camera when recording footage. This effect is named after the filmmaker that made this his signature …